Optimized inventory management
Decisions based on accurate data
Improved customer experience with reliable information
B2B (Business to Business) e-commerce is an electronic commerce model in which transactions occur between businesses, rather than end consumers. This type of platform facilitates the purchase and sale of products or services between manufacturers, distributors, wholesalers, and retailers, offering features such as personalized catalogs, volume-based pricing, and order automation.
The main difference between B2B (Business to Business) and B2C (Business to Consumer) e-commerce is the target audience and the purchasing process: B2B e-commerce: Sales between companies, with large-volume orders, price negotiations and longer purchasing cycles. B2C e-commerce: Direct sales to the end consumer, with smaller purchases, quick decisions and fixed prices. In addition, B2B e-commerce usually requires integrations with management systems (ERP, CRM) and order approval flows, while B2C focuses on the consumer experience and digital marketing.
Creating an e-commerce site for your suppliers can bring several advantages, such as:
Order automation: Reduction of errors and time spent on manual processes.
Agility in purchasing: Easy to place orders and monitor the status in real time.
Customization of prices and conditions: Possibility of offering different prices and payment conditions for each supplier.
Integration with management systems: Greater control over stock, billing and logistics.
Scalability: Ability to expand your business without significantly increasing operating costs.Os principais ERPs e CRMs que podem ser integrados a um e-commerce B2B incluem: ERPs: TOTVS, SAP, Bling, Omie, Linx, ContaAzul, Senior, Oracle Netsuite. CRMs: Salesforce, HubSpot, Pipedrive, Zoho CRM, RD Station CRM. A integração com essas plataformas permite sincronização automática de estoques, pedidos, clientes e faturamento, otimizando a gestão do seu e-commerce.
Order tracking can be done directly on the e-commerce platform, and offers a control panel with updated order status. Email notifications informing status changes. Integration with carriers for real-time delivery tracking. Access to order history to view previous purchases and quickly generate new purchase orders.
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Ana Pereira
Commercial Director, TechSupreme
“Since adopting the solution, our orders are processed 40% faster, and the seamless integrations with our ERP have eliminated rework. Not to mention the significant increase in sales with the new insights generated by the platform.”